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Rank
Hall of Fame
Territory
North America
Industry
E-commerce & Retail
Position
Founder
Organization
Why We Buy
Year
2025
Where to find me
About me
Katelyn uses buyer psychology to discover why customers buy. She’s amassed 60K+ subscribers to her Why We Buy newsletter, which Forbes described as one of the top marketing newsletters. She shares content regularly with her 80K+ followers on LinkedIn and 135K+ followers on X.
Who I nominated this year
I nominated Sarah Levinger as a Selectee for the Who’s Who in Experimentation 2025.